MOONACHIE, NJ—The Streit's Matzo factory at 20 Knickerbocker Road here will be expanding production after Passover in April, as the 90-year old company is reported to have told its New York City employees that it has decided to close its landmark matzo factory at 148-154 Rivington Street on the Lower East Side.
The Bowery Boogie, a hyperlocal news website, first reported that Streit's told its employees January 6 that it would be selling the 47,000 square-foot facility to a developer after the 2015 Passover production season. Aaron Gross, one of the three co-owners of the business, told Crain's New York Business that the rising costs of maintaining the aging equipment in the 90-year old New York factory, coupled with foreign competition and offers from real estate developers, made it impossible to continue in the location.
The company will keep all the employees from the Rivington Place factory, Gross told Crain's.
Streit's was the last matzo factory in New York City, according to The Boogie, which learned of the closing from documentary filmmaker Michael Levine, who has been shooting a documentary about the matzo maker for the past two years. Read the Bowery Boogie story here.
You can also see the trailer for Levine's documentary, Streit's Matzo and the American Dream, in the player below.
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Steve Lubetkin
Steve Lubetkin is the New Jersey and Philadelphia editor for GlobeSt.com. He is currently filling in covering Chicago and Midwest markets until a new permanent editor is named. He previously filled in covering Atlanta. Steve’s journalism background includes print and broadcast reporting for NJ news organizations. His audio and video work for GlobeSt.com has been honored by the Garden State Journalists Association, and he has also been recognized for video by the New Jersey Chapter of the Society of Professional Journalists. He has produced audio podcasts on CRE topics for the NAR Commercial Division and the CCIM Institute. Steve has also served (from August 2017 to March 2018) as national broadcast news correspondent for CEOReport.com, a news website focused on practical advice for senior executives in small- and medium-sized companies. Steve also reports on-camera and covers conferences for NJSpotlight.com, a public policy news coverage website focused on New Jersey government and industry; and for clients of StateBroadcastNews.com, a division of The Lubetkin Media Companies LLC. Steve has been the computer columnist for the Jewish Community Voice of Southern New Jersey, since 1996. Steve is co-author, with Toronto-based podcasting pioneer Donna Papacosta, of the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional. You can email Steve at [email protected].
