Charlie Hendon, president of Hendon Properties

ATLANTA—After establishing a 30-year track record for developing retail, Hendon Properties has launched a new division. It's dubbed Hendon Retail Services (HRS).

HRS is under the leadership of retail real estate veteran Jackie Wammock. The firm provides a full-scope of leasing and management services for owners of retail real estate in the Southeast. In pursuit of third-party leasing and management retail opportunities, HRS will offer strategies for redevelopment, leasing, property management, tenant coordination and asset management.

“In Atlanta, just as in other major cities, we are seeing a shift in retailer needs, which in-turn impacts the leasability of shopping centers,” Wammock, principal of HRS, tells GlobeSt.com. “While retailers seek to capture new and maintain existing market share with an omni-channel platform, they are rethinking their storefront needs. Property owners need hands-on, nimble advisors who can strategically fill spaces with sustainable tenants that will stabilize their retail properties while attracting consumers frequently and consistently.”

HRS formally opened its doors on November 1, but Hendon Properties has been building its asset management division since the onset of the recession. The firm developed properties during the economic decline and acquired assets that resulted in the management of a 30-property portfolio of more than 6 million square feet of retail.

From outdoor patios, music, Wi-Fi and seating areas, retail centers must get creative in their offerings—restaurants, retailers, service providers and amenities—in order to be competitive and encourage longer and repeat visits. That's what Wammock intends to do at HRS.

“The retail landscape is changing and many owners need experts to guide their leasing, management and investment decisions so that their properties perform at peak profitability,” Charlie Hendon, president of Hendon Properties, tells GlobeSt.com. “We're not just looking to fill empty space. Rather, we're looking to build value in assets through strategic, concerted advice and decisions—very different from a typical brokerage firm.”

Will brick and mortar stores go away? Here's one view.

ATLANTA—After establishing a 30-year track record for developing retail, Hendon Properties has launched a new division. It's dubbed Hendon Retail Services (HRS).

Will brick and mortar stores go away? Here's one view.

Instant Insights /

Iconic Retail Developer Launches Services Division

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