IRVINE, CA—Focusing deeply on understanding the needs and desires of your customer, then using that knowledge to create the most compelling workplace communities possible is key when a newly developed property is leasing up fast, Irvine Co. Office Properties EVP Steve Case tells GlobeSt.com. The firm recently signed six new leasing transactions at its 200 Spectrum Center Dr. property here, bringing the asset up to 93% leased just one year after the 21-story office building's opening. The leasing momentum in Irvine Spectrum—one of California's premier mixed-use communities—is expected to continue this summer with the opening of a 21-story sister building at 400 Spectrum Center Dr.
We spoke with Case about maintaining a high level of service for all tenants when the lease-up process is progressing so rapidly.
GlobeSt.com: What should landlords keep in mind when trying to lease up space quickly for newly developed properties?
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