LOS ANGELES—Mobile home parks have fallen on the radar of multifamily investors. The residential asset class offers investors a strong value-add play. Gelt Inc. has launched Happy Home Communities to take advantage of these opportunities in the Western United States. To find out more about the new division, why this was a good time to launch and more about the mobile home asset class, we sat down with Ellie Davis, director of acquisitions and asset management at Happy Home Communities, for an exclusive interview.

GlobeSt.com: Why did you decide to launch this company?

Ellie Davis: Mobile home parks and RV resorts cater to a very low income demographic and often times, maintenance and upkeep on the properties are neglected by the ownership. By launching this company, we believe we can make a difference in the lives of the residents in our mobile home parks by providing a higher quality of life for them at a price that is lower than apartment living or purchasing a house. Gelt Inc. founders Keith Wasserman and Damian Langere have a passion for being innovators in the multifamily sector and we feel that interest can be expanded into this new, targeted niche. Through an infusion of capital, mobile home communities stand to see the most improvement though attention to detail and hands-on management.