MIAMI—Alternative workspace has been gaining momentum for many years. First, there was serviced office space. Next, there was virtual office space. Now, coworking is turning heads.

GlobeSt.com caught up with Philippe Houdard, co-founder of Pipeline Workspaces, to get his thoughts on how coworking can be a competitive advantage. You can still read part one of this interview: Why This Florida City is Ripe for New Coworking Spaces.

GlobeSt.com: What are the competitive advantages of working out of a coworking space?

Houdard: By operating out of a shared workspace, companies and entrepreneurs are able toplace their sole focus on growing their business from the moment they walk in the door. Everything is easy and flexible.

Turn-key, coworking offices remove all the time-consuming tasks that are typically associated with setting up shop in a new office space, including building out the office, buying furniture, and negotiating with multiple vendors. Members are also stepping into a network where they have direct access to everything from potential capital investors to seasoned professionals with the knowledge and experience to help advance their business.

Members can also derive value from educational programming and networking events. Today's shared workspaces are comprised of groups of seemingly disparate businesses that are collectively working together towards each other's success.

(Here's why flexible workspace is here to stay.)

GlobeSt.com: What types of companies and members is Pipeline Orlando looking to attract?

Houdard: Pipeline members vary across all sectors and phases of growth. We have corporate teams from well-known companies such as Spotify, Priceline and Kayak; small businesses, technology startups, independent attorneys and individual consultants.

Generally, our members are attracted to the professional, high end design that reflects well on their brand, and at the same time provides the creative inspiration that comes from operating out of a unique workspace.

Instant Insights /

How Your Office Space Can Be a Competitive Advantage

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