The City of Chula Vista and The Port of San Diego are moving forward with a plan to redevelop the 553-acre Chula Vista bay front, the largest waterfront redevelopment project on the West Coast. The two organizations approved a public-private partnership, which will begin with the Chula Vista Bayfront resort hotel, totaling 1,600 rooms, and a 415,000-square-foot convention center project on San Diego Bay with 275,000 usable square feet of convention and meeting space. The total project will cost $1.13 billion.

“The Chula Vista Bayfront project represents one of the last truly significant large-scale waterfront development opportunities in Southern California,” Kelly Broughton, development services director, tells “At approximately 535 acres, the project seeks to transform a largely vacant and underutilized industrial landscape into a thriving recreational, residential and resort destination on the Chula Vista waterfront. When complete, the public will enjoy more than 200 acres of parks and open space, a shoreline promenade, walking trails, RV camping, shopping, dining and more. While providing long-awaited, enhanced shoreline recreation and an active, commercial harbor in the South Bay, the Chula Vista Bayfront project will also establish ecological buffers to protect wildlife habitat, species and other coastal resources.”

The massive project is expected to have a substantial impact on the local economy, generating $1.3 billion and creating more than 2,300 jobs during construction with an additional $475 million generated annually after construction and an additional 7,800 jobs. Broughton says that the project will directly impact the community “by providing temporary and full time jobs, transient occupancy tax, property tax and sales tax revenue” and “indirectly by supporting the downtown Chula Vista community located less than one mile from the Chula Vista Bayfront.”

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.

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