Christina Clark Christina Clark says one of real estate’s challenges is that it is inherently inflexible.

SAN FRANCISCO—Whether there are three to four people in a room or open space offices or large amounts of square footage, these characteristics affect the way employees socialize around one another, and how they engage with the overall company. Unfortunately, many companies focus on the perks of an office that look flashy, but ultimately can hurt overall employee productivity and satisfaction.

Christina Clark, managing principal of Cresa’s global portfolio solutions group, has been working with clients such as Twitter, Palo Alto Networks and Headspace to identify the correct office space that meets ideal company culture while keeping hidden factors such as financial impact, mobility and supply/demand of space at top of mind. In this exclusive, she shares some insights into how executives, particularly those in a growing company, reinforce company culture without breaking the bank or creating negative backlash from employees.

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Lisa Brown

Lisa Brown is an editor for the south and west regions of She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.

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