Catalog, a five-story dining, retail andimmersive-entertainment experience, will be located at the base ofWillis Tower.
CHICAGO—EQ Office, the US office portfoliocompany wholly owned by Blackstone, just unveiledplans for Catalog, a five-story dining, retail and entertainmentcomplex that it will locate at the base of WillisTower.
The name is a historical nod to the Sears RoebuckCo., which revolutionized American retail with its iconiccatalog before developing and opening the 110-story tower in 1973.Designed by Gensler, Catalog will open to thepublic in mid-2020 and offer the more than 15,000 people who workat Willis Tower, as well as Chicago residents and visitors, acarefully selected group of restaurants, first to market retailers,entertainment options and fitness boutiques.
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Brian J. Rogal
Brian J. Rogal is a Chicago-based freelance writer with years of experience as an investigative reporter and editor, most notably at The Chicago Reporter, where he concentrated on housing issues. He also has written extensively on alternative energy and the payments card industry for national trade publications.
