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Brandon Famous

With less than 50 days left before Christmas Day, retailers are geared up and ready for a healthy holiday shopping season. Buoyed by a robust economy and low unemployment rates, retail sales are forecasted for gains of almost 4.8% as the season unfolds. Stores are vying to win the most shopping dollars with minimal costs and several retail trends are emerging with the main emphasis being to engage shoppers in-stores, online and on their mobile devices.

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