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Hollywood needs more retail amenities. While office and multifamily development are dominant in Hollywood, residents are leaving the market to shop and dine, according to new research on demographics from the Hollywood Chamber of Commerce. Many residents are shopping outside of Hollywood, but 77% in the survey said that they would shop in the submarket if options were available.

“The survey points this out in that many respondents, while committing a fair amount of their food/beverage “spend” inside Hollywood, their other retail “spend” largely took place outside of Hollywood, and 77% indicated that they would shop closer to home if the retail was available,” Leron Gubler, president and CEO of the Hollywood Chamber of Commerce, tells GlobeSt.com. “Among the top retailers named that they would like to have in Hollywood were Apple, Target and Whole Foods. So, we see that as an opportunity for potential retail investors.”

Kelsi Maree Borland

Kelsi Maree Borland is a freelance writer and editor living in Los Angeles whose work has appeared in such publications as Travel + Leisure, Angeleno and Los Angeles Magazine.

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