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The new El Centro Apartments and Bungalows in Hollywood is targeting a new tenant base in Hollywood. In the last few years, office growth in the Hollywood market has attracted major companies to migrate to the market—like Netflix and Viacom—and the shift has created new demand for high-quality and more sophisticated living options in the market. A joint venture between DLJ Real Estate Capital Partners and Clarett West Development has completed development of the El Centro Apartments & Bungalows targeting this new demographic.

“We focused on trying to create a respite from the hustle and bustle of Hollywood Boulevard,” Andy Rifkin, a managing partner at DJL Real Estate, tells GlobeSt.com. “We’re looking to do something a little more sophisticated with this project, and we brought in a design group called Commune. The combination of very strong landscape plans and a very focused, modern design plan was really what we wanted for El Centro.”

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. He work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.

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