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The trend toward more experiential spaces has been a trademark of this cycle. Retail, office and multifamily have all been redefined by an elevated experience achieved through design, amenities and a focus on community. Now, the hospitality market—a space that has always, at least in theory, created an experience—is undergoing a similar revolution. The hospitality market, including hotels, restaurants and entertainment venues, is focusing on creating a better customer experience.

“Like many other markets, hospitality is ever evolving, making it challenging to both implement timeless trends and stand out amongst competitors,” Kevin Newman, chairman and CEO of architecture firm Newman Garrison and Partners, tells Globest.com. “Right now, we’re seeing that the food and bar scene is heavily driving amenity trends in hospitality—the conversation is shifting from integrated food and beverage to the integration of third party suppliers.”

Kelsi Maree Borland

Kelsi Borland is a freelance writer and editor living whose work has appeared in such publications as Travel + Leisure, Angeleno and Riviera Orange County.

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