In Retail, Tenant Diversity Matters

Benjamin Cien

A diverse curation of tenants and mixed-use concepts are winning in today’s retail arena, where retailers and retail property owners are looking for ways to compete with ecommerce. Consumers’ demand for efficiency and live-work-play atmospheres have driven the rise of mixed-use development, and in many ways has changed the design of retail centers and shops.

“The inclusion of varying retail shops and services is very important to today’s modern consumers. Convenience and time efficiency plays a big role in this shift, with 55% of US adults reporting those items to be a leading reason for wanting to live in a mixed-use community,” Benjamin Cien, the associate partner, a studio director at Newman Garrison + Partners,” tells GlobeSt.com. “To be able to shop, eat, see a movie and so on all within the same vicinity is both time-efficient and enjoyable for the contemporary consumer in terms of the community environment that mixed-use developments create.”