Good Design is Data-Driven: What the Data Reveals

Camille Tighe, workplace strategist at Vocon

NEW YORK CITY—In the past, workplace design relied heavily on simple math and intuition to organize workers into an office space. Over the last decade, technology breakthroughs, competitive pressures, changing demographics and cultural shifts have led to drastic shifts in how and where work is accomplished. Work is no longer an individual, solitary behavior – it’s an experience that happens anytime, anywhere, and more collaboratively than ever before. As a result, today’s workplace leaders are moving toward a more fluid, flexible and agile way of working where individuals can choose space based on task and behavior.

As the nature of work continues to evolve at a rapid pace, determining the optimal real estate solution to effectively and efficiently support employees remains a moving target. In response, workplace strategy and design teams are looking to more sophisticated, proven methods of designing space. Using data to make informed design decisions is helping companies to save money on underutilized space and identify better use of existing space, while enhancing employee productivity and better preparing them for tomorrow’s workplace.