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Experts ponder whether purely experiential retailers such as axe-throwing bars have staying power.DALLAS—A recent study explored the future of experiential retail─such as axe-throwing bars, food halls and escape rooms─all of which are booming in Dallas. The authors of the Cushman & Wakefield report suggest that the increased drive for experience-based retail across the nation and in Dallas reflects a deeper economic trend─one with implications that go far beyond shopping centers and the shifting tastes of Millennial consumers. It’s a trend that plays out most visibly in the retail arena because of the current disruption in the retail industry.
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Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.
Copyright © 2020 ALM Media Properties, LLC. All Rights Reserved.
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