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Hospitality Influences Multifamily in a Big Way

One hotel-inspired services firm, Spruce, allows residents to access a comprehensive array of services including daily chores, housekeeping, pet care, and laundry and dry cleaning through its app.

Housekeeping Residents genuinely love lifestyle services and it is impossible to take those services away down the road.

AUSTIN, TX—Concierge and housekeeping services that mirror the hospitality industry are increasingly catching on in the multifamily world. One hotel-inspired services firm, Spruce, allows residents to access an array of services including daily chores, housekeeping, pet care (dog walking, pet sitting, etc.), along with laundry and dry cleaning through its app.

Spruce’s daily chores service includes more than 15 unique services such as folding clothes, washing dishes, making the bed, cleaning a single room, decluttering and more. Chores are priced between $10 and $30.

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Lisa Brown

Lisa Brown

Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.

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