NEW YORK CITY – Across the commercial real estate industry, swaths of firms and industry players have jumped onto the social media bandwagon to not only grow their online presence but win new business.
With all the buzz coming from different directions, grabbing the attention of audiences has become a rat race, leaving many asking, "how do you stand out in the noisy world of media?" Kyle Inserra, a restaurant growth and real estate advisor at CBRE in Stamford, Connecticut, had an answer for conference-goers at the International Council of Shopping Centers' Deal Making Conference 2019: "Be Authentic."
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Mariah Brown
Mariah Brown is the New York Bureau Chief and Real Estate Reporter for GlobeSt.com, covering the New York Metro area, Northeast region and national real estate trends. She is responsible for producing multi-media content, including articles, podcasts and video. Before joining the GlobeSt team, she served as a New York Times fellow, reported for the Associated Press in New York and Philadelphia and several other New York City-based outlets.
