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Los AngelesDeveloper the Urban Pacific Group of Cos. is shifting to a long-term hold strategy, following the success of its multi-generational housing model. The developer has become known for creating what it calls the urban townhouse, a five-bedroom multi-level for-rent unit that targets multi-generational families. The model has been successful, and as a result, Urban Pacific Group will begin holding assets long term.

“We had always planned to sell these projects through a merchant build-type model,” Scott Choppin, founder of the Urban Pacific Group of Cos., tells GlobeSt.com. “We have built the model and met the parameters that we needed to prove. I am so confident in this model that we are converting our latest project in Fullerton into a long-term hold, and everything that we build going forward, we are going to hold.”

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance writer and editor living in Los Angeles whose work has appeared in such publications as Travel + Leisure, Angeleno and Los Angeles Magazine.

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