WALNUT CREEK, CA—TRI Commercial/CORFAC International has increased its roster by nearly 25% in the last year, adding new brokers in the East Bay, San Francisco and Roseville. And, just one year after joining TRI as executive vice president and manager of the company's East Bay offices, veteran Edward Del Beccaro's recruiting efforts have paid off, with his subsequent promotion to San Francisco Bay Area regional manager.

"Ed is a dynamic leader with a clear vision for the future of TRI that aligns perfectly with our mission and strategic initiatives. His appointment to oversee Bay Area operations is a reflection of our ongoing commitment to provide great service to our brokers and empower talent throughout the company," said Charles A. Wall, TRI chairman.

In his new position, he will have direct responsibility for the management and recruitment of the San Francisco office as well including recruiting a day-to-day brokerage manager for that office.

"We are focused on recruiting dynamic brokers, a brokerage manager for our San Francisco office and hiring young talent," Del Beccaro tells GlobeSt.com. "We have a very defined training program that includes milestones and accountability."

When he joined TRI, Del Beccaro was tasked with a major revitalization of the East Bay operations, to lead recruitment efforts and handle day-to-day operations. His recruitment efforts have already brought some well-known faces in the brokerage community to TRI.

"Ongoing efforts to grow a stronger more competitive regional presence require intention and purpose. Ed has the knowledge and experience to take TRI to the next level. He shares our belief that by offering competitive splits and building a sophisticated platform, we empower our brokers to achieve their business goals," said TRI president Tom Martindale.

Del Beccaro's career in commercial real estate spans more than 40 years in the Bay Area. He began at Grubb & Ellis in 1977 and ran his own development company for nine years before returning to brokerage in 1992. Previously, he served as East Bay manager at Colliers, Grubb & Ellis and most recently Transwestern, where he built the East Bay and San Jose offices to more than 40 brokers, property management and staff.

"My goal in this new position is to create a San Francisco Bay Area and Northern California regional real estate services powerhouse," Del Beccaro tells GlobeSt.com. "The company will be a full-service real estate company that will include class-A brokerage, property management, project management and consulting services lines. My goal is to disrupt the old TRI model to embrace cutting-edge marketing tools in order to provide our clients the sophisticated services they deserve. We are not a Wall Street firm. Our goal is to create a real estate culture of innovation, excellence and entrepreneurship."

Del Beccaro's capabilities include brokerage operations management, property management, development, entitlements and consulting.

Instant Insights /

Del Beccaro's Recruiting Efforts Have Paid Off With Top Promotion

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