Jon Hipp

As we move forward into 2020, retailers have to keep up with trends and new ideas to continually draw consumers in and spend money. These new, creative solutions are not limited to just one sector as we are seeing big-box stores, banks, etc. come up with different tactics to employ. In the future more and more retail locations will continue expanding off this and keep coming up with interesting ways to drive in foot traffic.

In the big box sector, one example is the retailer Restoration Hardware, or as it is called now, RH. Known for selling furniture, recently the brand has decided to incorporate a dining space into their stores. In essence, it is creating a hospitality space inside of its retail location. This restaurant space is usually a main feature, not located in the back or off to a side, such as rooftop complete with a bar. This type of expansion could keep customers in the store longer allowing them to look around longer and potentially sway them into a purchase.

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