Jon Hipp

As we move forward into 2020, retailers have to keep up withtrends and new ideas to continually draw consumers in and spendmoney. These new, creative solutions are not limited to just onesector as we are seeing big-box stores, banks, etc. come up withdifferent tactics to employ. In the future more and more retaillocations will continue expanding off this and keep coming up withinteresting ways to drive in foot traffic.

In the big box sector, one example is the retailer RestorationHardware, or as it is called now, RH. Known for selling furniture,recently the brand has decided to incorporate a dining space intotheir stores. In essence, it is creating a hospitality space insideof its retail location. This restaurant space is usually a mainfeature, not located in the back or off to a side, such as rooftopcomplete with a bar. This type of expansion could keep customers inthe store longer allowing them to look around longer andpotentially sway them into a purchase.

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Jonathan Hipp

Jonathan Hipp began his career in real estate over 25 years ago. In his early years as a broker, he ventured into the net lease industry and quickly began leading the US net lease market, closing over $3 billion in transactions. In 2005, Jon founded Calkain Companies, a company focused solely on net lease investment services. As President and CEO, he has been instrumental in building the firm into one of the leading Net Lease real estate companies, transacting over $12 billion of net lease deal volume over the past 13 years. He has expanded Calkain’s services to include brokerage, advisory, asset management, capital markets, and industry research. He has become a well-known resource, panelist, and speaker at various Net Lease and Industry conferences and is a regular contributor to GlobeSt.com on real estate trends. In June 2015, Jon’s passion for the real estate business was again recognized as he was nominated for the Top Real Estate Player in the DC area by SmartCEO magazine.