Pamela L. Westhoffwill serve as president of the executive committee at NAIOPSouthern California. Westhoff is the first woman to holdthe position of president at the organization.

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"The Southern California chapter of NAIOP is one of the largestin the US. We have a strong organization and it's exciting to havean opportunity to build upon that leadership and strength, as weproactively evolve to better serve our members and meet the needsof a changing industry," Westhoff, a partner at Sheppard Mullin,tells GlobeSt.com.

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She plans to hit the ground running in the position. During hertenure, she is looking forward to focusing on legislation,diversity and inclusion and working to open the organization moreto development leadership. "My priorities for 2020 includemaintaining our leadership in addressing legislation affecting thereal estate industry and being a government affairs resource forour members," says Westhoff. "One of the strengths of NAIOP is itslegislative focus. We have a highly engaged legislative affairscommittee and collaborate with the California Business PropertiesAssociation (CBPA). Our work to protect the interest of commercialreal estate is necessary at a time when our industry remains atarget for increasing fees and taxes. We're committed to fightingsplit roll property tax assessments and other taxes and fees onreal estate, which are destined for the 2020 ballot. And we willcontinue working against overregulation by AQMD. NAIOP SoCal is theeyes and ears of the industry and remains a much needed advocatefor the future of commercial real estate in SouthernCalifornia.

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NAIOP has already been working toward diversity and inclusion,and Westhoff plans to continue to work toward those goals. "Underthe leadership of Board Members Angela Azizian and MichaelChukwueke, we have implemented a task force to focus on ourdiversity and inclusion efforts," she says. "Our goal is todiversify the voice of our industry and our organization byreflecting gender, race, and sexual orientation as apriority in our education and leadership roles."

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In terms developers, Westhoff sees an opportunity to expand theorganization. "We have an incredibly strong Young ProfessionalsGroup, that now counts an alumni close to 500 commercial realestate professionals," says Westhoff. "We are going to expand andbuild upon that success by creating a broader focus on DevelopingLeaders. This is a national focus on professionals 35 years andyounger. We want to reach more of the next generation to ensurethey have the knowledge and network to build their careerseffectively."

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All of this will add up to expanding the membership andleadership of the chapter. "We definitely plan to expand themembership base, reach and industry leadership of NAIOP SoCal,"says Westhoff. "We will be working to reach and support abroader range of real estate professionals, including developers,owners, lenders and brokers in the retail, mixed use andmultifamily arenas. We also have an active team working toexpand our membership in Los Angeles County. We want tostrengthen our position as a leading voice in the SouthernCalifornia real estate industry so that we can best serve the needsof our members in education, advocacy and networking."

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.