Downtown Columbia, MD. Photoby The Howard Hughes Corporation.

|

COLUMBIA, MD – Alternative lodging service provider, WhyHotelhas announced plans to launch a pop-up hotel within the brand-newJuniper apartment building in Columbia, Maryland.

|

Specializing in operating pop-up hotels within newly-built,luxury apartment buildings, WhyHotel plans to implement 70 hotelunits in Juniper, to begin welcoming guests in April.

|

Owned by The Howard Hughes Corporation, Juniper is located at6000 Merriweather Drive and serves as the first apartment buildingwithin the Merriweather District; the city's newest live-work-playneighborhood.

|

In partnership with The Howard Hughes Corporation, WhyHotelintends to accommodate and benefit both travelers and residents inthe area, by offering a 24/7 onsite hospitality staff and allowingpotential permanent residents the opportunity to "try before theybuy" and experience the new area's offerings.

|

Further driving its national expansion, WhyHotel secured a morethan $20 million series B financing round in December of 2019.Headquartered in Washington DC and founded in 2017, the companycurrently operates three pop-up hotels in Virginia and is openingan additional Houston, Texas location in March.

|

In addition to its pop-up concept, the company recently createda business unit, Hospitality Living, which is dedicated to buildingground-up, permanently flexible-use developments.

Want to continue reading?
Become a Free ALM Digital Reader.

  • Unlimited access to GlobeSt and other free ALM publications
  • Access to 15 years of GlobeSt archives
  • Your choice of GlobeSt digital newsletters and over 70 others from popular sister publications
  • 1 free article* every 30 days across the ALM subscription network
  • Exclusive discounts on ALM events and publications
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Ingrid Tunberg

Ingrid Tunberg sits on the editorial team as a coordinator and reporter for Real Estate Forum and GlobeSt.com. She is responsible for writing stories, assisting with industry awards and marketing nomination events. Previously, Ingrid worked as a copywriter across various industries throughout New York City and Chicago.