VR/AR app for multifamily The app will allow prospective renters to digitally view fully furnished multifamily units (credit: roOomy).

SAN FRANCISCO—roOomy, a virtual staging, CGI and 3D modeling platform, is partnering with Toll Brothers Apartment Living to create a custom application for Magic Leap’s spatial computing device, Magic Leap 1. This partnership is a result of Magic Leap’s independent creator program, a grant-based initiative to give developers funding and support to create experiences on the Magic Leap 1, a lightweight wearable augmented reality/AR headset that blends digital and physical worlds.

roOomy was selected from more than 6,500 entries to participate in this program. Through this partnership, the three companies are planning to create an app that will allow prospective renters to digitally view fully furnished and decorated apartment units available for rent in the hopes of improving the leasing process.

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Lisa Brown

Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.

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