Earlier this month, Oakwood announced plans tofocus on its braded hospitality services with a goal of doublingits managed properties portfolio by 2025. As part of that plan, thefirm will also implement more efficient and cost-effective policiesto boost owner and investor returns. The firm will achieve thisgoal by blending long and short-term guest experiences.

"Within the hospitality industry, we seek to deliver higherreturns to owners and investors based on the cost-efficientoperating model that Oakwood offers, without having to compromiseon any service standards," Dean Schreiber, CEO ofOakwood, and managing director of Oakwood Asia Pacific, tellsGlobeSt.com. "With this mix of short- and long-term stays, we arein a unique position to appeal to a broader market and achieve morestable occupancy rates in general."

The expansion of the firm's portfolio will play an integral rolein achieving these goals. "In support of our goals, we are in theprocess of expanding our product portfolio to our Oakwood-brandedproperties in the U.S., offering serviced residences, meaningfurnished, to business and leisure travelers for both short- andlong-term stays," says Schreiber.