The development and management firm Silverstein Properties plansto add elaborate new amenities to the office tower at 529 FifthAvenue in Midtown East, including a hospitality ambassador and yogaclasses and happy hours for employees.

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The capital improvements plan at 529 Fifth Avenue will alsoinclude changes to ground floor retail, creating "a venue that canaccommodate a variety of tenants and will eventually serve as anamenity for the building and greater neighborhood," saidSilverstein Properties Executive Vice President Jeremy Moss.

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JLL will be the exclusive leasing agent for the 20-story tower,which is on the corner of Fifth Avenue and 44th Street. Theconvenient location will be particularly advantageous as workersreturn to the office amid the pandemic, JLL Vice Chairman AlexanderChudnoff said.

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"When the nation's workforce is prepared to return to theworkplace, convenient travel and access is going to be a majorbenefit," Chudnoff said. "529 Fifth Avenue is centrally locatednear three major transit hubs and all forms of transportation,making it an attractive office destination that can accommodatetenants traveling to work from several New York City neighborhoods,including by bike."

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529 Fifth Avenue's new amenity space, which will be designed byintegrated design firm Architecture + Information, will includespace for employees to relax on the building's terrace. They willalso have access to a hotel-quality, on-site hospitality ambassadorand Silverstein's INSPIRE Your Day amenity app to coordinateactivities including lectures, massage sessions, yoga classes,happy hours, and neighborhood discounts and perks.

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The amenity space is branded The Willow, a reference to thesite's history as home of the 19th century tavern Ye Olde WillowCottage. The tavern's namesake tree was reportedly the lastremaining willow on Fifth Avenue as development spread uptown.

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"Silverstein Properties recognizes the importance ofbest-in-class amenity spaces for their tenants to come together andcollaborate, and take a break from their hectic schedules," saidSilverstein Properties Executive Vice President Lisa Bevacqua. "TheWillow at 529 Fifth Avenue will be a bespoke wellness experiencethat will continue to attract top talent."

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Jane Wester

Jane Wester is a litigation reporter for the New York Law Journal. Email her at [email protected] or find her on Twitter @janewester.