Happy Returns’ return bars are proving to do more than handle reverse logistics returns for ecommerce retailers. New data from the company shows that these return stations—which accept in-person returns of goods purchased online—are helping to drive in-store shopping. Retailers with return bars saw a 6.3% increase in store revenue and a 16.8% increase in online shopping.

“Retailers find that offering returns inside their stores is a proven method for adding valuable foot traffic and increasing sales,” David Sobie, CEO of Happy Returns, tells GlobeSt.com. “New and existing customers spent more after Paper Source started hosting Happy Returns’ Return Bars at its retail locations. An academic study quantified the program’s contribution to in-person sales: ‘Existing Paper Source customers spend more because of Happy Returns. Shoppers who frequent Paper Source prior to using a Return Bar spend an average of 3.2% more after using the in-person return service.’”

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.

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