The Downtown Center Business Improvement District has launched DTLA Recovery Compass, a new program to aid in the recovery efforts and collect data for local businesses. DTLA Recovery Compass is a survey conducted every two weeks with residents, workers and visitors to collect data on sentiment and activity that can help businesses make decisions that will guide the recovery.

“We developed this as a way to both gauge recovery and provide useful information along the way. It is a recurring survey of residents, workers and visitors that gives us real time data on sentiment and actions that can guide our efforts in the recovery and that we can provide to businesses to help them in their efforts,” Nick Griffin, executive director at the DCBID, tells GlobeSt.com. “For example, as the surveys come back and they show X number of people are willing to patronize a restaurant if they have outdoor seating or that the biggest concern is cleanliness, then that is really valuable data where we can give to restaurants. That was one of the key elements.”

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.

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