Streaming Wars Could Be a Beacon for L.A. Office

The ongoing streaming wars may help to fuel recovery in Los Angeles’ office market. The streaming wars began before the pandemic disrupted the market earlier this year. The phrase came from the rollout of new streaming services, like Disney+, and the expansion of other staples, like Netflix. The pandemic has only fueled the war between streaming services, and it could spell good news for the office market in L.A., which has been impacted by the pandemic.

“The streaming wars are far from over, especially after viewership counts skyrocketed following shelter-in-place mandates,” Bill Bloodgood, executive managing director and agency market leader at Newmark, tells GlobeSt.com. “Disney reported it had over 100 million streaming video subscribers in August and plans to launch a new streaming service under its Fox-acquired Star brand.”