JLL Adds Tech Veteran Jason Lund to Property Management Team

Jason Lund joins the firm as managing director to advise office, industrial, multifamily and retail clients on technology infrastructure solutions.

JLL is spotlighting technology in property management with its latest hire. Jason Lund has joined the firm’s property management group as managing director to advise office, industrial, multifamily and retail owners on technology infrastructure solutions.

Lund brings more than 30 years of experience to the firm. In the position, he will work closely with landlords to find appropriate network space, 5G capabilities and cyber security. The job is broad reaching, including everything from helping landlords build out back-end systems to making sure that tenants have a seamless tech experience. One example might be ensuring cell phones work throughout the property, from parking structure to elevator to building. Lund also has a special focus on hardware infrastructure for smart buildings, touchless technology and wellness initiatives.

Lund’s resume includes extensive experience in both commercial real estate and technology, working in a management role for global real estate companies on international business development, executing national platforms for valuation advisory and advising engineering, technology and environmental consulting groups. He has an MAI Designation from the Appraisal Institute and a bachelor’s degree in finance from the University of Southern California.

Property management has had to evolve rapidly during the pandemic to meet vastly new needs of both tenants and owners. This is true of every asset class, and technology became a top priority for property survival. This year, proptech adoption is primed to surge as a result. The Global Proptech Confidence Survey from MetaProp shows investor confidence in the proptech market is at a 9.2 out of 10, while start-up investor confidence has reached an all-time high of 7.7 out of 10.

The report credits increased technology adoption during the pandemic with the boost in confidence, but also acknowledges that successful transactions like Airbnb’s long awaited IPO and SPAC deals for Porch and Opendoor played a role as well. This year, proptech will continue to gain momentum, both in terms of investment and adoption. In the survey, 94% of investors claimed that COVID-19 will continue to accelerate the adoption of CRE technologies, and 76% of respondents said that they expect to see increased acquisitions over the next 12 months. Another 59% of investors said that they plan to increase investment in proptech companies this year.