"I said, 'Look, I'll give you six months free," Azor says. "At the end of six months, if you're doing great, you can renew. And if you're not, no harm, no foul. You go back to your 40-year location that has been there forever. Now, they're killing it. They just signed a five-year lease at market rents."

Azor recently put together 50 national landlords and got them to donate some of their empty space to entrepreneurs who wanted to test out a new concept or new market. Azor set up a room called Space Tank in the Clubhouse app to match the landlords and entrepreneurs, such as personal fitness instructors, chefs and bridal studios. Overall, she had 71 initial landlord-entrepreneur matches from the first two nights. She has more of those events planned.

"The landlords commit to giving 90 days free," Azor says. "The entrepreneurs agree to take the space as is, buy insurance, give a nominal deposit and pay utilities."

If the entrepreneurs have strong sales, they agree to sign up for a longer-term lease. "But if they don't, no harm, no foul," Azor says. "They can just use it as an incubator opportunity."

In one case, a woman in Cleveland expressed her desire to move to Florida and start a business. Multiple landlords pitched her space.

"She talked to six landlords, and she is there this week," Azor says. "She is looking at three different spaces and is going to pick one. This is an opportunity for her to come down and see if Fort Myers is a good location for her business."

In another example, a woman who has a growing baking business wanted to open a pop-up location and move out of her house. "She had four or five landlords pitch her for giving her second-generation restaurant space," Azor says.