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Analysis

Why Grocery Stores Are Headed For "Unique Growth" in 2021

Grocery stores offer a cost-conscious alternative to eating out and greater flexibility in working hours should allow more people to shop when they want.

By Lynn Pollack | April 02, 2021 at 07:21 AM

The grocery sector continues to charge ahead, with major chains logging consistent weekly growth despite a relaxation of COVID-19 shutdown orders across the country.

A new report from Placer.ai notes that while grocery was a strong performer during the pandemic (thanks largely to its apt categorization as an essential retailer), the overall data picture is a bit more complex than first meets the eye. The big reason? Year-over-year analyses—typically incredibly useful tools to judge factors like seasonality and brand strength over time—don’t tell the full story.  

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