New York-based office tenant representation firm Norman Bobrow & Co. is guiding its clients to a significant cost savings. With remote work policies continuing to hamper office demand, the firm has recommended tenants negotiate long-term leases at significantly reduced rates. The firm calls the strategy “blend and extend,” and it has helped some clients save as much as $300,000 for the same office space.

New York’s office market has taken a hard hit during the pandemic. A recent report from Colliers International found that Manhattan office leasing volume was the lowest in two decades last year, with full-year activity down 55.9% over the prior year.  Norman Bobrow president and namesake Norman Bobrow believes that the market will rebound, but expects that it will take six to seven years, longer than the recovery period for any other recessionary period in recent history. In the interim, savvy office tenants can take advantage of significantly reduced rents. Bobrow estimates that rents in Midtown Manhattan are down a staggering 20%.

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.

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