Corporate level respondents cite talent retention, technology/automation and ancillary income as key areas of opportunity for maximizing multifamily NOI growth in 2022, according to a joint industry study by LeaseLock and Grace Hill.

The 2021 Apartment Visionaries Research Report surveyed nearly 300 multifamily operators on their primary asset performance issues, as well as the success of the technology solutions they implemented across the five stages of the apartment leasing process.

While rental housing owners have increasingly deployed technology to bolster and streamline operations, the study shows that the solutions which best resolve common pain points haven't necessarily received the corresponding resources required to realize their full benefit. 

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