The single-family rental market is on fire. As millennials have children, they crave the sprawl of the suburbs where homes are larger and equipped with yards—and investors and developers are hurrying to meet the demand. Brad Hunter, president of Hunter Housing Economics and the keynote speaker at GlobeSt.com Multifamily next month, predicts that the sector could produce 150,000 units within the next five years.

While Hunter doesn't anticipate that single-family rentals will ever match the volume of the apartment market, he says there is tremendous opportunity in the sector for savvy investors. "Demand is outstripping the industry's current ability to produce housing for rent," Hunter, who is speaking on this topic at GlobeSt.com Multifamily conference, tells GlobeSt.com. "We see this in the rapid lease-ups, the high occupancy rates, the rapid rise in rents, and in the underlying household formation rates. More capital is needed for the years ahead to sustain this trend. I think there will be a 20% increase in BFR production this year, and a similar type of increase the year after."

Within the build-to-rent market, a subsector of new construction single-family rental communities, a multifamily hybrid product is the most popular. "Some multifamily developers and investors are adopting a hybrid form of development, known as horizontal multifamily," says Hunter. "This is the fastest-growing segment within the built for rent sector, and it is being met with tremendous demand."

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.