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Analysis

Gap Launches 3PL Distribution Platform

The alternatives to Amazon continue to grow for small, mid-sized retailers.

Amazon, which doubled the size of its distribution network to more than 400M SF during the pandemic, has been busy this year culling excess warehouse space by subleasing up to 30M SF and delaying the opening of newly built warehouses for up to two years as the pace of e-commerce sales growth slowed.

Other major retailers who raced to build fulfillment centers in the past year to meet the demand for next-day delivery services also are busy making plans to deal with excess logistics capacity—by competing with Amazon for retail customers seeking 3PL services.

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Jack Rogers

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