John Burns Real Estate Consulting held its third annual summit on build-to-rent strategies and has offered lessons from some of the more experienced BTR practitioners in the industry.

The first and likely most important, because it drives the advantages of the other strategies, is the demographics of people opting for BTR.

"BTR operators are attracting an even higher income household than previously assumed," the firm says, due to premium quality design and building product and better property management services than a non-professional landlord is likely to provide. Beside everything else, this insight will help drive the success of BTR operations.

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