Usually when companies make hiring announcements, the final results are of little import. But sometimes a specific move helps explain where not only a company, but a subsector of the economy is going.

That’s the sense you might get from the Sway Ventures recent press release that it hired former Blackstone-backed EQ Office CEO Lisa Picard as a partner. EQ Office, as Sway mentioned, operates office space, meaning Picard has experience in an organization that is on the user side and not in the tech space.

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Erik Sherman

 

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