Analysis of consumer data suggests that urban and suburban malls can continue to coexist as they recover from the effect the Covid pandemic had on shopping patterns. “Foot traffic data indicates that there is plenty of room in the retail space for both types of venues,” according to a report by Placer.ai.

While urban malls tend to complement existing commercial offerings and offer consumers in a given area multiple retail choices, suburban shopping malls are often the primary shopping destinations for surrounding communities, the report noted.

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