Renters eager to shed the high rents that come with living in many metros are headed to smaller cities where monthly payments are more affordable, even if they sometimes face strong competition for the apartment they want. The Midwest has become a desired destination for many. So have several small towns, especially those with colleges at their heart.

A new report from RentCafe lists seven Midwestern cities among the top 20 rental markets nationwide in the first months of 2024. Milwaukee, WI ranked just behind the top scorer, Miami. The ranking is based on the company’s Rental Competitiveness Index (RCI). The national score was 73.4, indicating a moderately competitive market. Milwaukee blew past that with an index reading of 87. So did other Midwest locations like the suburban Chicago area (85.3), Grand Rapids, MI (84.5), Cincinnati (82.4), Lansing-Ann Arbor (82.3), Omaha (79.9), and Kansas City, KS (78.5).


© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Philippa Maister

GlobeSt. Multifamily Fall 2024Event

Join the industry's top owners, investors, developers, brokers & financiers at THE MULTIFAMILY EVENT OF THE YEAR!

Get More Information


Join GlobeSt

Don't miss crucial news and insights you need to make informed commercial real estate decisions. Join now!

  • Free unlimited access to's trusted and independent team of experts who provide commercial real estate owners, investors, developers, brokers and finance professionals with comprehensive coverage, analysis and best practices necessary to innovate and build business.
  • Exclusive discounts on ALM and GlobeSt events.
  • Access to other award-winning ALM websites including and

Already have an account? Sign In Now
Join GlobeSt

Copyright © 2024 ALM Global, LLC. All Rights Reserved.