IRVINE, CA-The Meyers Group, a nationwide provider of market information for the residential development industry, has added John Leonard as its new director of marketing, and Tara Bleakley as its new online marketing manager.

As director of marketing, Leonard will be responsible for the planning and execution of corporate, product- and field-marketing functions at the firm. In her position, Bleakley will be responsible for the company’s online product marketing, as well as establishing its Internet market presence.

Before coming to the Meyers Group Leonard co-founded iWear, a B2C Internet retailer of men’s apparel.He has won numerous awards for product launch campaigns.

Having previously worked at, Bleakley brings to the Meyers Group broad-based experience in direct marketing and Web-based communications marketing. She has worked in the marketing field for more than six years.

“The Meyers Group is committed to utilizingInternet-based technology to allow our clients instant online access to our vast data warehouse of 25,000 new home projects,” says Mike Romano, VP of marketing.

The Meyers Group’s consulting services divisionconducts consulting and feasibility studies forbuilders, developers, investors and lenders in the real estate industry.

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