Insignia/ESG's Retail Group arranged both transactions. At 225West 42nd St., between Seventh and Eighth avenues, the group willbuild a 2,600-sf PAX Wholesome Foods sandwich shop. David LaPierrerepresented the PAX Organization, while Eric Gelber and BradMendelson represented the building owner, The New 42nd Street Inc.The lease term is 21 years at an estimated aggregate rent of $10million.

At 787 Seventh Ave., also known as the Equitable Center, DavidLaPierre once again represented the tenant, while David Green actedfor owner Lend Lease Real Estate. That deal is for a 15-year termand is valued at $4.6 million. Pax will construct a 2,400-sf CaféEuropa store at that location. Both stores are slated to open inlate 2002.

"These two West Side locations are ideal for Pax/Café Europa,"says LaPierre, "since both areas enjoy such heavy foot traffic fromtourists, the business community and residents, nearly 24/7."

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