The statewide report, authored by hotel consultant Bob Benton ofRobert S. Benton & Associates, shows the average hoteloccupancy rate through April was 54.2%, compared with 52.4% throughApril 2003. The average occupancy rate for statewide hotels inApril was 51.2%, compared with 48.2% in April 2003.
So far this year, the average occupancy rate has only declinedone month, in February, from the same month in 2003. The averageroom rate, however, has increased each month this year, whencompared to the same month in 2003.
Benton says that he expects the statewide hotel market tocontinue to improve this year. He says even rising gasoline prices,unless they hit at least $2.50 a gallon, shouldn't deter manytourists. Concerns, however, remain that there will be an outbreakof wild fires and the West Nile virus, as in past year.
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