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SIMI VALLEY, CA-Thirty new tenants have signed for space in the800,0000-sf Simi Valley Town Center under development by ForestCity and two firms from San Diego, including seven stores that willbe new to Ventura County. The regional shopping venue, which is dueto open in October 2005, is being built along Highway 118 betweenFirst Street and Erringer Road and will be anchored by Macy's andRobinsons-May.The 30 new stores and restaurants that have agreed toenter the center will be among 114 specialty shops and restaurantsplanned for the center. Among the new tenants that have signed thatare new to the county are American Eagle Outfitters, ColdwaterCreek, Jos. A. Bank Clothiers, lucy, New York & Co., No Fearand Hollister Co. The other new tenants include Abercrombie &Fitch, Red Robin, Academy Optical, Bath and Body Works, The BodyShop, Brookstone, EB Games, Express, Fashion Nail & Day Spa,Finish Line, Fragrenza, Gymboree, Haagen Dazs, Hallmark, JambaJuice, Journeys, Lenscrafters, Pacific Sunwear, Picture People,Quizno's, Starbucks Coffee, Victoria's Secret and Zales. The newcenter is being developed by Forest City West, the LosAngeles-based real estate development arm of Cleveland's ForestCity Enterprises, along with Simi Valley Town Center LLC, which iscomposed of The Corti Gilchrist Partnership LLC, and The FinleyGroup LLC of San Diego. It is the first new regional shoppingcomplex to be developed in Ventura County in more than 25 years andwill serve a trade area where demographics have changedsignificantly over the past decade. The primary trade areapopulation is expected to reach 275,000 by mid-2005, with theannual average household income among that group approaching$105,000. The shopping center is part of a 1.5 million-sf mixed-useproject located on a 129-acre site that will include a homeimprovement section and a 500-unit luxury apartment complex. Thehome improvement section is known as Town & Country and will beanchored by Lowe's and a second big box home products retailer. Theapartment complex, developed by national apartment builder JPI,will open in phases, beginning in August, 2005.