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PHILADELPHIA-Center City's "next generation of improvement" isMarket East, according to Paul Levy, president and CEO of CenterCity District. He unveiled preliminary plans, which he called "thedream" for the area bordered primarily by Broad and Third streetsand Market and Chestnut streets. The Alliance Program was sponsoredby the International Council of Shopping Centers, the city andlocal tourism and development groups.
CCD is in the process of working with several developers,including Pennsylvania Real Estate Investment Trust, Levy said. Inall, he envisions 644,000 sf of new retail. It would include adepartment store, specialty shops and "ground-floor retail with bigbox opportunity on top." Development also calls for a hotel andincreased residential units, including some above stores.
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