Traffic is up approximately 50% at the recently renovated ShortHills, NJ, unit, reported Joel Schwartz, president and CEO.
"The senior leadership team takes a long-term view of what isbest for this company," Schwartz said. "The strategy we've devisedwith our renovation program and new prototype is the best way toimprove shareholder value."
The New Jersey restaurant was the first to open under a $40million to $50 million remodeling and redesign program initiated tokeep the 41-year-old chain competitive. Restaurants in Clevelandand Memphis also have reopened in the new design. Approximately 20more units also are to be rehabbed, including units in Anaheim andIndianapolis that will reopen in the current quarter.
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