Comments by:
Joseph M. Vargas
Executive Managing Director
Regional Manager, Southern California
Cushman & Wakefield
Los Angeles
The cowboy is dead. The lone broker feathering his ownnest against competition from without--and often from within--hisor her own firm is a thing of the past. Or, so say 57% of therespondents to last week's Feedback Poll. Commentator Vargasagrees, but with a footnote. The cowboy will never die, he states.But neither will he grow.
"I don't think it will ever be over, just because of the natureof our business. However, for those brokers who want to representinstitutional and corporate America, those days are over. You'llfind that the most productive brokers work on large teams andaccess the resources and services of their company, whether thoseservices are valuation, project management, property management,financial consulting/analysis or research.
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John Salustri
John Salustri has covered the commercial real estate industry for nearly 25 years. He was the founding editor of GlobeSt.com, and is a four-time recipient of the Excellence in Journalism award from the National Association of Real Estate Editors.
