KISSIMMEE, FL-With population and job growth remaining strong in recent years, both the commercial real estate and housing markets have flourished. But how long can the good times roll?

Lingering questions about taxes, insurance and other issues loom on the horizon. And although the commercial market has weathered the storm, the housing market has softened in recent years. These are among issues that will be discussed in the inaugural RealShare Central Florida seminar to be held Sept. 26 at the Gaylord Palms Resort & Convention Center. The event is expected to draw 200 participants.

The event will feature a launch party for Real Estate Florida magazine, the newest addition to the Real Estate Media family, which includes, Real Estate Forum and other print and online publications devoted to commercial real estate. The inaugural issue of the magazine was published in June with another issue due out in November. “The seminar and the magazine are both part of Real Estate Media’s efforts to focus on Florida,” says Real Estate Media conference producer Jason Young.

“This inaugural RealShare Central Florida is a big part of our overall strategy to become the leading news and information provider for the Florida commercial real estate market,” Real Estate Media group publisher and editorial director Michael G. Desiato says. “This event, its sister event RealShare South Florida in November, and of course the monthly rollout of Real Estate Florida and enhanced online coverage on demonstrate our commitment to become the leading commercial real estate media outlet up and down the state.”

The event will be kicked off with an economic address and forecast by Sean Snaith, director of the Institute for Economic Competitiveness at the University of Central Florida College of Business Administration.

The half-day event will also feature sessions called “Town Hall Meeting: State of the Central and Northern Florida Markets,” “The Outlook for Mixed-Use Development,” “Hype vs. Reality: Getting to the Bottom of the Green Building Movement,” “Who’s Buying, Selling and Financing, and Why: Getting Deals Done in the Heated Investment and Capital Markets” and “The Outlook for Leasing, Investment and Development in the Red-Hot Industrial Market.

The afternoon will feature “Pardon the Interruption–RealShare Florida Style,” a look at the top 10 business and real estate issues. The panel will be moderated by Young, and features CB Richard Ellis senior managing director Bill Moss and Cushman & Wakefield senior managing director Larry Richey. The final session, called “The Perfect Storm: Weathering Hometown Democracy, Property Taxes and Insurance” will address some of the most pressing issues facing Florida today.

The launch of Real Estate Florida will be at the Castillo de San Marcos within the St. Augustine Atrium of the Gaylord Palms.

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