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IRVINE, CA-Sellers use an auction to bring assets to market because they are confident that buyers who use the online auction platform are properly verified and eager to buy at a fair price. In turn, buyers participate in the online events because sellers understand the value of an asset is determined by the market.  So says Robert Friedman, chairman of locally based Auction.com. The GlobeSt.com Thought Leader and heavy participant in commercial real estate auctions chatted with GlobeSt.com about the impact of online auctions to the CRE community, benefits for private and institutional buyers and doing due diligence among other things.

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