Photo of Julie Whelan

LOS ANGELES—The days of basing a headquarters decision on theconvenience level of a CEO's commute are behind us. CBRE's latestAmericas Occupier Survey found that 86% of the respondents areeither reinventing or adapting workplace standards to meet employeedemand for more amenity-focused, flexible and technology-drivenenvironments. That's occurring against the backdrop of anincreasingly competitive landscape for attracting and retainingtalent—and, when the talent is on board, maximizingproductivity.

GlobeSt.com spoke with Julie Whelan, head of occupier researchat CBRE, and Whitley Collins, global president of the firm'sadvisory and transaction services | occupier business line, for anin-depth look into the real estate implications of this trend. Anedited version of the conversation appears below.

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Paul Bubny

Paul Bubny is managing editor of Real Estate Forum and GlobeSt.com. He has been reporting on business since 1988 and on commercial real estate since 2007. He is based at ALM Real Estate Media Group's offices in New York City.