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Day and night views of 100 Peachtree, Atlanta, GA, enhanced to show the new LED signage planned for the redeveloped property. Day and night views of 100 Peachtree, Atlanta, GA, enhanced to show the new LED signage planned for the redeveloped property.

ATLANTA, GA—Zeller Realty Group is describing its redevelopment plans for 100 Peachtree, an iconic 620,000-square-foot class A office tower in downtown Atlanta. On the heels of several lease signings, the building will feature upgraded amenities, the city’s first digital building-top signage, enhanced connectivity and new community activations.

ZRG has partnered with design firm Gensler to redesign 100 Peachtree’s amenity spaces. The lobby will incorporate new outdoor gathering spaces, soft seating, an interactive screen and public art installations. With panoramic views, 100 Peachtree’s 18th floor will soon emerge as a state-of-the-art amenity hub, with an interactive conference center, tenant lounge, collaboration spaces and an upgraded fitness center. Renovations on the lobby and amenity floor will begin this summer.

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Steve Lubetkin

Steve Lubetkin is the New Jersey and Philadelphia editor for GlobeSt.com. He is currently filling in covering Chicago and Midwest markets until a new permanent editor is named. He previously filled in covering Atlanta. Steve’s journalism background includes print and broadcast reporting for NJ news organizations. His audio and video work for GlobeSt.com has been honored by the Garden State Journalists Association, and he has also been recognized for video by the New Jersey Chapter of the Society of Professional Journalists. He has produced audio podcasts on CRE topics for the NAR Commercial Division and the CCIM Institute. Steve has also served (from August 2017 to March 2018) as national broadcast news correspondent for CEOReport.com, a news website focused on practical advice for senior executives in small- and medium-sized companies. Steve also reports on-camera and covers conferences for NJSpotlight.com, a public policy news coverage website focused on New Jersey government and industry; and for clients of StateBroadcastNews.com, a division of The Lubetkin Media Companies LLC. Steve has been the computer columnist for the Jewish Community Voice of Southern New Jersey, since 1996. Steve is co-author, with Toronto-based podcasting pioneer Donna Papacosta, of the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional. You can email Steve at [email protected].

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